JUDGEMENT
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(1.) The instant appeal, at the instance of the defendant no. 1 in the Title
Suit No. 23783 of 2014 (hereinafter referred to as "the said suit"), is
directed against the order dated December 9, 2014 passed by the
learned Civil Judge (Senior Division), 4th Court at Alipore [hereinafter
referred to as "the learned Civil Judge (Senior Division)] extending
the ad-interim order of injunction dated November 21, 2014
restraining the appellant and the respondent no. 2 from advertising
and publishing and/or circulating in the newspaper and television
channels the advertisement of its product namely "MOOV" and
from disparaging the product of the respondent no. 1 namely
"ZANDU BALM". On the prayer of the appellant service of notice of
this appeal on the respondent no. 2 was dispensed with.
(2.) The respondent no. 1 is the manufacturer of an ayurvedic medicine
namely "ZANDU BALM", a balm providing relief from headache,
backache and cold which is sold in the market in a distinctive
packaging predominantly green in colour and combination of
white. The respondent no. 1 is the proprietor of the registered trade
mark in respect of its product "ZANDU BALM" with its unique
packaging being predominantly green in colour with combination of
white. The respondent no. 1 has alleged that the appellant/ a
manufacturer of another balm namely "MOOV, has launched a new
T.V. Commercial for its product "MOOV" which is aired on the
channel "Colours" owned by the respondent no. 2 and in such
advertisement the appellant has displayed the "ZANDU BALM" and
drawn a comparison between its the said product "MOOV" and a
balm showing the packaging of the plaintiff's product "ZANDU
BALM", in order to denigrate the said "ZANDU BALM". According to
the respondent no. 1, the appellant has deliberately aired the said
advertisement with a malicious and a deliberate attempt to
misrepresent to the general public that the product "ZANDU BALM" is
not an effective product and no useful purpose will be served in
application of the said product "ZANDU BALM". In the said suit, the
respondent no. 1, being the plaintiff, has claimed various reliefs of
perpetual injunction against the appellant and the respondent no. 2
from disparaging the said product "ZANDU BALM" and restraining
them from displaying and/ or telecasting and/ or the said impugned
advertisement for "MOOV". The respondent no. 1 has also an
enquiry into the loss and damage, including special damages
suffered by it for the act of disparagement and/or defamation
and/or slander committed by the appellant by airing the said
advertisement.
(3.) In the said suit the respondent no. 1 also moved an application
under Order XXXIX Rules 1 and 2 read with Section 151 of the Code
of Civil Procedure when the learned Civil Judge (Senior Division)
passed the aforesaid ex-parte ad interim order dated January 21,
2014. On an application under Order XL Rule 1 of the Code of Civil
Procedure, the learned Civil Judge (Senior Division) also passed an
ex-parte order appointing a Receiver to take into custody, the
master tape and all copies where such an impugned advertisement
is stored and keep the same in his custody until further order. On the
returnable date, that is, on December 9, 2014 the appellant
appeared before the learned Civil Judge (Senior Division) raised
objection to the jurisdiction of the court to entertain the suit and filed
an application under Order VII Rules 10 and 11 of the Code of Civil
Procedure. The respondent no. 1 prayed for extension of the said
interim order dated November 21, 2014. By the impugned order
dated December 9, 2014 the learned Court below fixed the hearing
of the application filed by the appellant under Order VII Rules 10 and
11 of the Code of Civil Procedure on January 30, 2014 and extended
the interim order till January 30, 2014.;
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